Safi

Safi is Morocco's pottery capital and one of its most underrated cities. The hill of potters (Colline des Potiers) produces the distinctive blue-and-green Safi ceramics sold across Morocco. Its Atlantic location makes it a world-class surf destination, and its Portuguese fortress is one of the best-preserved on the Moroccan coast.

The Portuguese established a trading post and fortress at Safi in the early 16th century — the Kechla fortress and the Portuguese Chapel inside the medina date from this period. The city became Morocco's most important Atlantic port. Today Safi's sardine canning industry is one of the world's largest, processing millions of tins annually.

The pottery tradition dates back centuries — distinct blue and green geometric designs inspired by Islamic calligraphy. The Colline des Potiers (Potters' Hill) has over 100 workshops using traditional wood-fired kilns. Safi is Morocco's top surf destination for experienced surfers — the 'Safi Rights' wave is considered one of Africa's best.

• ✓Visit the potters' quarter in the morning when the workshops are most active.
• ✓Buy ceramics directly from workshops — prices are 50% less than souvenir shops.
• ✓The surf is only for experienced surfers — powerful and fast.

CTM buses from Casablanca (3h), Marrakech (3h), Essaouira (2h). No train.